Much like the white on white influence in women’s fashion this season, summer 2013 sees an increase in the total white look for men too. Elegant, understated and rigorously tailored silhouettes, the cool white statement holds its tight grip on the runways and on next summer’s parties.When it comes to summer, neutral, natural colours, like sage green sand and beige are ever so elegant. For Spring Summer 2013, mix them tobacco brown for a classically inspired look.